Our Process
In our industry there is often a struggle between the creatives and the business people. But we believe in synergy between the two.
We provide a holistic solution to your branding problems. Every design or marketing project begins with a Brand Discovery session.
During this session we conduct a series of exercises as part of Phase 1 of our proprietary process E-Bam (Evokativ’s Brand Alignment Method). This is followed by the appropriate amount of market research required for the project at hand.
During Phase 2 we address the Brand Identity & Creative of the brand. This is after we are clear on the strategy, positioning, voice, mission and other essential foundational aspects that make the business unique. Because of all of these things inform the final design of the website, the social media strategy, the aesthetic of the packaging and any print material etc.
Finally, Phase 3 is the ongoing support needed for marketing efforts. Because each client and business is different, during our initial Discovery we will have laid out a plan of execution with specific steps and a timeline for completion. This is a long-term partnership retainer and we only take on a select number of clients at a time in order to provide the highest level of quality and attention possible.
